LES AUTOMOTIVE
In today’s fast-paced digital retail environment, video on listings is no longer optional. It’s essential. Consumer behavior continues shifting toward online research and comparison. Dealerships need tools that not only showcase inventory effectively but also build trust, boost engagement, and streamline communication. Here at Xcite, we believe LESA is the best video app for car dealers on the market. It delivers a powerful suite of tools tailored to meet your needs. In this post, we’ll explore LESA’s most impactful features, how they benefit dealerships, and why video-centric marketing is now the standard in automotive retail.
Full HD vehicle walk-around recording via mobile app, with VIN scanning and ConstaFrame stabilization for consistent quality.
Automatic syndication to dealer websites, YouTube, Cars.com, AutoTrader, Facebook, and more.
Guarantees 99.9% uptime, unlimited users and videos.
Video-based 360° spins that let shoppers swipe through seamless exterior/interior angles.
AI-powered “Spotlight Video Icons” highlight key features (e.g., wheels, trunk, odometer) for interactive exploration.
LESA Spotlight turns videos into engaging, clickable experiences that increase time-on-site and engagement.
OEM-specific feature videos embedded alongside walk-arounds to enrich vehicle content.
A customizable media player includes Carfax, lead capture forms, photo galleries, trade-in tools, call tracking, real-time uploads, and theme color control.
While filming, dealers can tag scratches, dents, or imperfections which promote transparency and build buyer trust..
AI background enhancement refines photo backgrounds for a more polished showroom appearance.
Automated social media posting engine syndicates videos and 360 spins directly to Facebook, Instagram, etc., boosting SEO and shopper engagement.
Offers Dynamic Facebook Ads and Google Business/Maps video integration to increase reach.
Enables PIP (Picture-in-Picture) walk-around videos featuring salespeople, background music, branding, and custom voiceovers.
Tools for personalized lead response videos, testimonials, thank you videos, and promo content to deepen customer relationships.
The DVS package supports BDC/sales teams to create and track video from their CRM workflow.
LESA is a market leader in video for car dealerships and digital marketing, boasting 100K+ vehicle video views daily.
Industry studies show that video significantly boosts shopper traffic and sales: 46% visit dealer sites and 42% shop inventory after consuming video content.
Intergration with Vistadash allows for detailed KPI tracking, video views, watch times, model performance, etc. in order to measure campaign success.
With its advanced video capture tools, AI-powered enhancements, seamless syndication, and deep CRM integrations, LESA gives dealerships the tools to:
Showcase inventory in vibrant, interactive formats.
Build trust through transparency (e.g., damage tagging.)
Improve online engagement and conversions.
Streamline workflows for sales teams, BDCs, and marketers.
For more information on video, visit our video partners at https://www.lesautomotive.com/
